Lighting not only fills the dark but, it often does a much more relevant task: giving meaning, emphasis and an accent to that which is being illuminated.
Artificial lighting plays a decisive role in consumers’ purchasing actions. Lighting will be decisive, as the products on display are valued according to quality criteria which will have an influence on customers’ purchasing behaviour.
In accordance with this idea, ROVASI provides lighting suitable for retail.
Caracal·la Shop, Artesa de Segre. Photo and interiors: Joel Vila.